Human Mobile Devices (HMD), the parent company of the Nokia brand, forayed into smartphones business under its own name with the launch of HMD Crest in 2024, has introduced another affordable device — HMD Fusion, a groundbreaking smartphone designed with repairability at its core.
The gadget immediately catches the eye with its retro-inspired design, repair-friendly build, and ‘Smart Outfits’. It stands out in the crowded budget smartphone market as it features a sleek, industrial-chic design, boasting a durable stainless steel-reinforced plastic body. .
With the launch of its latest gadget, HMD presents an ever-evolving smartphone that can be self-repaired and last longer than average. While introducing Gen 2 Reparability, HMD Fusion will be among a very selective smartphones, which offer access to screws and battery through the translucent rear panel available in the market.
In an era where electronic waste is a pressing concern, the HMD Fusion stands out by prioritising sustainability without compromising performance. Its modular design allows users to easily access and replace key components, such as the battery, screen, and charging port, using simple tools. This empowers consumers to extend the life of their device, reduce waste, and ultimately save money on repairs.
HMD Fusion Specifications
The HMD Fusion packs a Qualcomm Snapdragon 4 Gen 2 SoC, which is manufactured using the 4nm fabrication process, which should make it good enough for most budget smartphone-related processing requirements. There’s also 8GB of RAM and 256GB of storage, which can be expanded using a shared slot for a microSD card.
The phone only offers two SIM card slots, which can accept two nano SIM cards or a SIM card + SD card combination. The Qualcomm chipset provides robust connectivity, supporting several 5G bands, Bluetooth 5.1, Wi-Fi 6, USB Type-C (2.0), and standard global positioning systems.
Display, Camera and Performance
Equipped with a vibrant 6.5-inch HD+IPS LCD panel display with a 90Hz refresh rate, the HMD Fusion delivers a seamless user experience. The device runs on the latest Android version, ensuring optimal performance and access to the latest apps. HMD promises two years of Android updates and three years of security updates, which is slightly underwhelming, but still better than what the real bargain-basement kit offers.
The smartphone features a dual-camera system that excels in low-light conditions, capturing stunning photos and videos. HMD Fusion is your pocket-sized studio, featuring a 108MP main camera and a 50MP selfie cam for show-stopping shots. With a powerful 50-megapixel front camera, featuring Selfie Gestures and Selfie Slow-Mo, and a 108-megapixel dual rear camera designed to excel in any lighting condition, speed, or situation, the consumers will always have an opportunity to snap perfect moments. Whether it’s a spontaneous selfie or a fast-paced action shot, the HMD Fusion is able to document everyone’s life’s remarkable moments, effortlessly.
The HMD Fusion is equipped with a 5,000mAh battery, which provides enough capacity to last through a full day of moderate use. This battery is supported by 33W fast charging.
Sustainability at Affordable Price
At just Dh1,099, HMD Fusion 5G strikes a perfect balance between affordability and innovation. The smart gadget is perfectly positioned at the intersection of innovation and accessibility as its sleek, modern aesthetic and cutting-edge features make it the ultimate blend of style and functionality. It is available in all the major outlets in the Middle East.
Coming this year, HMD Fusion interchangeable outfits attach seamlessly via six specialised pins, instantly customising the phone’s hardware, software, and performance to match style or needs of Gen Z and Millennials who love to embrace technology that speaks to their individuality .
The Fusion’s commitment to sustainability goes beyond its design. With a focus on environmental impact, this smartphone sets a new standard in the industry. By choosing the Fusion, consumers not only get a high-quality smartphone but also contribute to a greener future, making a conscious choice to combat the growing electronic waste crisis.
Tech experts are of the view that HMD Fusion is a fresh take on budget smartphones and the device has a potential to claim a reasonable size of the huge worldwide market. The smartphone is ideal for casual users who enjoy customising their devices and basic functionality. For anyone looking for an affordable and dependable device, it provides passable performance.
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Muzaffar Rizvi
Muzaffar Rizvi is an accomplished financial journalist with more than 25 years of experience in the …More
