Apple reportedly is preparing to launch an updated version of its lower-cost iPhone SE as soon as next week. The company plans to unveil the device via its website rather than hosting a high-profile event, according to a Bloomberg report. The move is part of a broader effort to revamp the SE lineup and attract new customers, particularly those who don’t already use an iPhone.
The update would mark a significant shift for Apple’s entry-level iPhone, which debuted in 2016. The new model, reportedly codenamed V59, is expected to introduce Apple’s first in-house cellular modem, replacing Qualcomm’s hardware, and add Face ID for the first time – finally removing the physical home button. It’s also expected to feature Apple’s A18 chip to better support the company’s new AI software, Apple Intelligence.
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Bloomberg noted inventory levels for the current iPhone SE have decreased in stores, potentially hinting a product refresh may be imminent. Some versions are still available online, but others don’t ship until March.
A representative for Apple did not immediately respond to a request for comment.
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The update comes at a time when Apple recently reported a 1% dip in iPhone sales during the holiday quarter, lower than expectations. A more advanced, yet still affordable iPhone SE could help Apple compete in key markets, such as China and India, where budget-friendly smartphones with premium features continue to gain traction.
The iPhone SE currently starts at $429, significantly less than the $799 entry price for an iPhone 16.