Obviously, Apple Intelligence hasn’t been a runaway success so far, but it has introduced some Visual Intelligence next to the digital crown and button — which uses AI and your iPhone’s camera to analyze and identify what you’re looking at — that have been quite promising.
For instance, you can point your iPhone’s camera at a store or restaurant, and it can show its business hours or pull up a menu. You can point it at a plant or animal, and it can identify its species or breed. Or you can point it at a flyer or poster and it’ll add that event to your Calendar app.
The idea is that with built-in cameras, you’ll able to do similar things from your wrist. No need to even take out your iPhone.

Soon? Or years away?
But if you’re in the market for a new Apple Watch, don’t hold your breath for the next models to be the ones with built-in cameras.
According to Gurman’s article, it’s going to equip its smartwatches with cameras — along with AirPods with cameras, reportedly — no sooner than 2027. So we’re still a few years (or more) away.